Sustaining Places

Resources for small museums and historic sites

Workshop News & Registration

Upcoming Workshops


For Immediate Release: Creating a Communications Strategy for Small Museums

CommunicationSPencerWhat if you held an event and nobody came? What if nobody in your town knows how great your organization is? This two-session workshop will teach you best practices and useful strategies for creating a successful communications plan for your small museum.

The first meeting will focus on general communications principles along with tips on writing strong press releases and utilizing social media effectively to advertise your programs and special events.

After completing a communication plan outline assignment, on the second meeting day you will be asked to share your plan and chosen methods of communication with the group.  You’ll walk away with a usable strategy, a packet of additional resources and templates, and creative ideas to help you define the audience, message, and medium for your small museum.

June 9 and 23, 2014
10 a.m. to 2 p.m.
Participants must attend both sessions.

Dover Public Library
35 Loockerman Plaza
Dover, DE 19901

Expert Communication Instructors:
Tracy Jentzsch (Museum Studies at the University of Delaware)
Susan Randolph (Marshall Steam Museum and the Friends of Auburn Heights Preserve)

Current Tri-State Coalition of Historic Places or Delaware Museum Association Members: $30
New Individual Tri-State Member: $60
New Institutional Tri-State Member: $70 (may send up to two attendees)

*Please note that we cannot accept cash or credit/debit cards*

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This workshop is co-sponsored by the Delaware Museum Association


Step 1: Fill out the form below and indicate which workshop you would like to attend. This will hold your place in the workshop, and we will confirm receipt of your information.  Your registration will be complete once we receive your form (see PDF below) and payment.

Step 2:

If you are interested in attending For Immediate Release, please Download the Communications PDF Form.

Fill it out and mail it with your check to:

Sustaining Places Workshops
Museum Studies Program
University of Delaware
77 East Main Street
Newark, DE 19716

Past Workshops

Mailing Address

University of Delaware
Museum Studies Program, Sustaining Places
77 E. Main St.
Newark, DE 19711